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Research Lead / Customer Insight

Cheshire, Cheshire

£50k - 55k per year + Benefits

Posted by : Rob Lock | On : November 12, 2019

Research Lead / Customer Insight

Commutable from – Wrexham, Chester, Nantwich, Wirral, Deeside, 

Circa £55,000 + Benefits

Our client, a leading Financial organisation in the Wrexham area is in growth mode and looking for a talented Research / Customer Insight professional to join the team. This role will require an analytical approach and someone who can run, develop and shape a Customer Research plan for the business.

Research Lead responsibilities –

  • Defining the research agenda across the product lines, covering product development, brand development, customer journey testing and optimisation
  • Complete a market review across digital tools
  • Responsible for defining the mix of User Research approaches used – Qualitative, Quantitative, co-design Workshops, focus groups, remote testing, eye tracking, biometric analysis, usability Testing and design optimisation.
  • Co-ordinate and manage multiple research projects across multiple product lines
  • Work closely with the UX team
  • Support the Research agenda
  • Complete market review across digital tools
  • Adopting market leading practices for market research
  • Develop and own the co-creation approach / lo fidelity and high-fidelity concepts

Research Lead experience –

  • A Customer centric focus plus passionate about user experience
  • Experience of Qualitative research – traditional and co-creation formats
  • Financial services would be useful
  • A/B testing, VMO, Google Analytics etc…
  • Confidently facilitate and conduct a user research session

Our client has attractive offices / free parking plus good transport links.

If you’d like to discuss this really interesting role then please contact Rob Lock – r.lock@greenfield-it.co.uk  / 01743 296544

Please upload a copy of your CV to apply for this position